Bre­uninger Sea­son Open­ing 2024

Fash­ion Hot­spot Kö-Bogen: Bre­uninger kicks off the fall/winter sea­son in a new set­ting under the plane trees

POS­TED BY ALEX IWAN, 10. Septem­ber 2024.

With the con­struc­tion site cleared, the north side of Kö-Bogen becomes the focal point of Düsseldorf’s fash­ion scene. The renowned fash­ion and life­style com­pany Bre­uninger hos­ted an impress­ive sea­son open­ing, attract­ing both fash­ion enthu­si­asts and trend­set­ters to the flag­ship store at Kö-Bogen.

With eight excit­ing fash­ion shows, numer­ous mod­els, and 600 exclus­ive front-row seats, the event was a true high­light and provided the per­fect stage for present­ing Breuninger’s new fall/winter col­lec­tion. The 195-meter-long open-air cat­walk, set against the back­drop of Daniel Libeskind’s mod­ern archi­tec­tur­al ensemble, cre­ated an ideal set­ting to show­case the latest trend looks from the premi­um and lux­ury seg­ments, adding a unique flair to the event.

Live music from the band everso and DJ beats cre­ated a vibrant atmo­sphere out­doors. The charm­ing mod­er­a­tion by Jana Azizi ensured the smooth flow of the pro­gram, while styl­ist Grazi­ano Di Cin­tio skill­fully cur­ated the shows.

An array of activ­it­ies inside the ven­ue offered guests refresh­ing treats at the cham­pagne and matcha bar, along with pam­per­ing exper­i­ences in the barber­shop and beauty lounge on the ground floor. Exten­ded hours until 10 PM allowed vis­it­ors to enjoy late-night shopping.

With this event, Bre­uninger once again demon­strated that it is not just a place for exclus­ive fash­ion but also a cen­ter for innov­at­ive exper­i­ences and styl­ish high­lights. We look for­ward to more excit­ing events at Kö-Bogen!