Fashion Hotspot Kö-Bogen: Breuninger kicks off the fall/winter season in a new setting under the plane trees
Posted by Alex Iwan · 11 September 2024
With the construction site cleared, the north side of Kö-Bogen becomes the focal point of Düsseldorf’s fashion scene. The renowned fashion and lifestyle company Breuninger hosted an impressive season opening, attracting both fashion enthusiasts and trendsetters to the flagship store at Kö-Bogen.
With eight exciting fashion shows, numerous models, and 600 exclusive front-row seats, the event was a true highlight and provided the perfect stage for presenting Breuninger’s new fall/winter collection. The 195-meter-long open-air catwalk, set against the backdrop of Daniel Libeskind’s modern architectural ensemble, created an ideal setting to showcase the latest trend looks from the premium and luxury segments, adding a unique flair to the event.
Live music from the band everso and DJ beats created a vibrant atmosphere outdoors. The charming moderation by Jana Azizi ensured the smooth flow of the program, while stylist Graziano Di Cintio skillfully curated the shows.
An array of activities inside the venue offered guests refreshing treats at the champagne and matcha bar, along with pampering experiences in the barbershop and beauty lounge on the ground floor. Extended opening hours until 22:00 allowed visitors to enjoy late-night shopping.
With this event, Breuninger once again demonstrated that it is not just a place for exclusive fashion but also a center for innovative experiences and stylish highlights. We look forward to more exciting events at Kö-Bogen!
